[2603 Grant] Updated: Bitcoin India Tour Phase-3 X Rootstock India

Grants & Incentives
1

Project Name: Bitcoin India Tour Phase-3 - Nationwide Bitcoin & Rootstock Education Initiative

Submitted by: Bitcoin Bharat (Led by Karan Gill & Aditya Ranjan)

1. Project Name & Description

Bitcoin India Tour Phase-3 is a nationwide educational initiative designed to bring comprehensive Bitcoin and Rootstock ecosystem knowledge to 100+ cities across India throughout 2026. Building on the success of Phases 1 and 2, which reached 13,000 people across 76 events, Phase-3 aims to scale impact by conducting 100 educational workshops and seminars across all major regions of India (North, South, East, and West). The program will specifically integrate Rootstock ecosystem education, highlighting how Rootstock enables smart contracts on Bitcoin and showcasing innovative products like Tropykus, MoneyOnChain, and other Rootstock-built applications.

Each event will consist of hands-on, 2-3 hour workshops featuring practical activities such as wallet creation, Bitcoin fundamentals education, and introduction to staking on the Rootstock Collective. The initiative targets a diverse audience of 15,000+ attendees, primarily students (75-80%) and Bitcoin enthusiasts (20-25%) from corporate and tech backgrounds.

2. Team Background

Leadership:

Karan Gill - Founder of SwapSo(a bitcoin only company), Founder of Bitcoin Bharat, and current Ambassador of Rootstock Collective. Karan is an engineer with deep passion for Bitcoin education and has led the organization of 75+ educational events across India, reaching 13,000+ people. His background in technology and commitment to Bitcoin adoption positions him uniquely to bridge the Rootstock ecosystem with Indian audiences.
Alumni of IIT Bombay(top engineering college of India), which give him access to top talent and universities in India.

Aditya Ranjan - Co-lead of the Bitcoin India Tour initiative since its inception. Aditya is an engineer and Bitcoin educator who has been instrumental in structuring and executing Phases 1 and 2 of the tour.

Supporting Team: Bitcoin Bharat operates with a network of Bitcoin maximalists and educators across India who serve as local speakers. All speakers receive standardized educational content to ensure consistency while allowing for regional customization. The team has prior experience building an education company and partnering with multiple universities for blockchain education.

3. Total Grant Amount & Milestone Breakdown

Total Grant Amount Requested: $15,000

Milestone Structure:

  • Milestone 1 (Requesting $3,000): 15 events across India (April - May 2026)

  • Milestone 2 (Requesting $4,000): 40 events across India (May - Aug 2026)

  • Milestone 3 ($5,000): 40 events across India (Aug - Oct 2026)

  • Milestone 4 ($3,000): 20 events across India (October - December 2026)

4. Milestone 1 Deliverables (15 Events - April 2026)

Scope: Execute 15 high-quality educational events across major Indian cities, introducing 2,500+ attendees to Bitcoin fundamentals and Rootstock ecosystem.

Specific Deliverables:

  • 15 workshops/seminars held across geographically diverse cities (North, South, East, West)

  • Average 100-150 attendees per event (targeting 2,500+ total attendees)

  • Standardized curriculum including Bitcoin fundamentals and Rootstock ecosystem education (Tropykus, MoneyOnChain, Boltz and other activated Builders)

  • Wallet creation demonstrations at each event

  • Introduction to Rootstock staking for interested participants

  • Collection of attendee data (email, location, interest level) for community building

  • Post-event surveys collecting feedback and engagement metrics

  • Social media promotion and reach tracking across all events

  • Developer onboarding in Rootstock ecosystem from top technical colleges of India

Key Performance Indicators:

  • 15 events completed across diverse geographic regions

  • 2,500+ total attendees

  • Minimum 80% attendance satisfaction (measured via post-event surveys)

  • 800+ wallet signups (based on Phase 2 conversion rate of ~2,000 signups across 50 events)

  • 200+ participants exposed to Rootstock staking education and added to Rootstock India community

5. Milestone 2 Deliverables (25 Events - May 2026)

Scope: Execute 25 high-quality educational events across major Indian cities, introducing 3,500+ attendees to Bitcoin fundamentals and Rootstock ecosystem.

Specific Deliverables:

  • 25 workshops/seminars held across geographically diverse cities (North, South, East, West)

  • Average 100-150 attendees per event (targeting 3,500+ total attendees)

  • Standardized curriculum including Bitcoin fundamentals and Rootstock ecosystem education (Tropykus, MoneyOnChain, Boltz and other activated Builders)

  • Wallet creation demonstrations at each event

  • Introduction to Rootstock staking for interested participants

  • Collection of attendee data (email, location, interest level) for community building

  • Post-event surveys collecting feedback and engagement metrics

  • Social media promotion and reach tracking across all events

  • Developer onboarding in Rootstock ecosystem from top technical colleges of India

Key Performance Indicators:

  • 25 events completed across diverse geographic regions

  • 3,500+ total attendees

  • Minimum 80% attendance satisfaction (measured via post-event surveys)

  • 1200+ wallet signups (based on Phase 2 conversion rate of ~2,000 signups across 50 events)

  • 300+ participants exposed to Rootstock staking education and added to Rootstock India community

6. Milestone 3 Deliverables (40 Events - Aug. 2026)

Scope: Continue scaling with refined content and increased Rootstock developer focus, reaching 6,000+ additional attendees.

Specific Deliverables:

  • 40 additional workshops across underserved cities and tier-2 regions

  • Average 100-150 attendees per event (targeting 6,000+ total attendees)

  • Refined Rootstock curriculum based on Milestone 1 feedback

  • Advanced Rootstock content (smart contract basics, developer opportunities on Rootstock)

  • Expanded hands-on staking participation

  • Developer community building initiatives (identifying and nurturing potential Rootstock developers)

  • Community partnership deepening (university blockchain clubs, tech communities)

  • Comprehensive social media campaign showcasing Rootstock ecosystem

Key Performance Indicators:

  • 40 events completed

  • 6,000+ attendees

  • 2000+ additional wallet signups

  • 100+ identified potential developers for Rootstock ecosystem

  • Community growth: 1000+ members added to developer/enthusiast network

7. Milestone 4 Deliverables (20 Events - Oct. 2026)

Scope: Consolidate gains and focus on quality depth, reaching 3,000+ final attendees with concentrated developer and enthusiast engagement.

Specific Deliverables:

  • 20 premium workshops in key metropolitan areas and developer hubs

  • Minimum 150 attendees per event (targeting 3,000+ attendees)

  • Advanced technical content on Rootstock protocols and dApp development

  • Direct engagement with ecosystem partners (Tropykus, MoneyOnChain team members if possible)

  • Developer bootcamp-style sessions in select cities

  • Final comprehensive report with full impact metrics and recommendations for future phases

  • Case studies highlighting success stories and conversions

  • Comprehensive social media recap and community impact summary

Key Performance Indicators:

  • 20 high-quality events completed

  • 3,000+ attendees

  • 1000+ additional wallet signups

  • 200+ identified developers with concrete interest in building on Rootstock

  • Final community size: 1,500+ engaged developers/enthusiasts in Rootstock ecosystem

8. Technical Specifications & Educational Content Structure

Event Format: 2-3 hour interactive workshops combining presentations, demonstrations, and hands-on activities.

Core Educational Modules:

  1. Bitcoin Fundamentals - History, economic principles, decentralization, and Bitcoin’s role in the global financial system

  2. Rootstock Ecosystem Overview - How Rootstock enables smart contracts on Bitcoin, value proposition, and ecosystem architecture

  3. Rootstock Products & Use Cases - Showcasing Tropykus (DeFi), MoneyOnChain (stablecoins), and other innovative applications

  4. Staking & Community Participation - Introduction to Rootstock Collective governance, staking mechanics, and community participation

  5. Practical Wallet Creation - Step-by-step guidance on creating and securing Bitcoin wallets

  6. Developer Opportunities - For interested participants, introduction to building on Rootstock

Content Delivery:

  • Standardized slide decks ensuring consistency across all 100 events

  • Local speaker adaptation allowing regional context and language nuances

  • Multimedia content (videos, demos, case studies)

  • Interactive Q&A sessions

  • Post-event digital resources and learning materials

Tracking & Analytics:

  • UTM-parameterized links for all Rootstock platform promotions

  • Post-event survey collection

  • Attendee data capture for community engagement

  • Social media analytics (impressions, engagement, reach)

  • Conversion tracking from event attendance to platform interaction

9. Value Proposition for Rootstock Collective

Why This Matters for Rootstock:

Bitcoin India Tour Phase-3 directly aligns with Rootstock Collective’s mission to grow Bitcoin’s utility and empower builders in a decentralized ecosystem. Here’s the specific value:

Market Expansion: India represents a massive untapped market for Bitcoin adoption. With 1.4+ billion people and a tech-savvy, young demographic, India is strategically important for Bitcoin’s global growth. Phase-3 reaches 15,000+ people across all major regions, a significant footprint in a market where Bitcoin adoption is still in early stages.

Ecosystem Growth: By integrating Rootstock education into 100 events, we directly introduce thousands of potential users, developers, and community members to the Rootstock ecosystem. Based on Phase 2 performance, we expect 5000+ wallet signups and 300+ identified developers with interest in building on Rootstock.

Developer Pipeline: Bitcoin Bharat’s established network of educators and local speakers creates a unique pathway to identify and nurture developers in India. Milestone 2 and 3 specifically focus on developer engagement, creating a pipeline of talented builders for the Rootstock ecosystem.

Community Building: The tour creates a grassroots community of Bitcoin and Rootstock advocates across India. Post-event engagement tracking and UTM parameters allow us to measure conversions from passive attendees to active community members and platform users.

Proven Track Record: Phases 1 & 2 delivered measurable results:

  • 13,000+ people educated

  • 3,200+ wallet signups (Phase 1: GetBit partnership ~1,200; Phase 2: SwapSo partnership ~2,000)

  • 75+ events executed successfully

  • Consistently positive feedback showing mindset shifts from viewing Bitcoin as “just another crypto” to understanding its economic necessity

Cost Efficiency: At $150 per event, this represents exceptional value. The budget covers all logistics, speaker travel, materials, and operational costs while reaching 150+ people per event, a cost per person of just ~$1.

Brand & Visibility: Rootstock gains visibility and association with Bitcoin education across India. Each event promotes Rootstock ecosystem products and values, building brand recognition in a key growth market.

10. Demo & resource Repository

Past Event Documentation:

Post-Grant Deliverables:

  • Detailed event reports with photos, attendee feedback, and KPI metrics

  • Comprehensive Phase-3 final report with case studies and recommendations

  • High quality Aftermovie

  • Road set for Rootstock hackathon in India and DevCon

11. Video Pitch

https://youtube.com/shorts/o4JQo-vkJko

:slight_smile:

12. Why Now? Why Rootstock?

Timing: Phase-3 launches in January 2026, capitalizing on the momentum from successful Phase 1 & 2 execution. This is an ideal moment to scale impact with strategic partnerships like Rootstock Collective.

Strategic Fit: Karan Gill’s dual role as founder of Bitcoin Bharat AND as a Rootstock Collective Ambassador creates a unique, trusted bridge between the educational initiative and the ecosystem. This ensures authentic, well-aligned integration rather than superficial promotion.

Market Readiness: India’s Bitcoin ecosystem is maturing. There’s growing interest from students, developers, and institutional players. Phase-3 captures this wave of adoption and channels it toward Rootstock.

Measurable Impact: Unlike traditional marketing, this grant delivers trackable results, attendee data, wallet signups, developer identification, and platform engagement, allowing Rootstock to quantify ROI.

13. Special Note/ KPIs to live measure:
Apart from all the KPIs and measurable results, we will have three additional items in place from day one of the collaboration:

  1. Rootstock India Telegram Channel: We will add all builder community members to this channel. The growth in the number of community members will provide live data on our progress toward our KPIs.
  2. Interest Forms: We will track the number of people who complete interest forms for developer or community tracks under Rootstock and Bitcoin.
  3. Interim Reports: To ensure accountability, we will share an interim report after the completion of each milestone. We will only request the next tranche of the grant or the next milestone’s release after submitting these reports.

Happy to answer any questions you have!!

2 Likes
Rootstock Collective Governance-at-a-Glance 26-03-26
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Hey @krngill, thank you for this proposal. Apologies that it took so long for a comment.

I have a few questions:

  1. Milestone 1 Progress — The January–May window is already partially underway. How many of the 40 events have been completed so far, and would you be able to share any interim reporting — attendance numbers, wallet signups, cities covered?

  2. Rootstock-Specific Metrics from Phase 2 — The aggregate Phase 2 numbers are helpful, but I’d like to understand how Rootstock content performed specifically. Was Rootstock ecosystem education tracked separately from general Bitcoin education? If so, what did engagement or conversion look like for that component?

  3. Developer Follow-Through — Milestones 2 and 3 place significant emphasis on identifying and nurturing Rootstock developers. What does follow-through look like after an event? Is there a structured onboarding pathway, or is it primarily community addition and self-directed from there?

Looking forward to your responses!

2 Likes
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Hey @krngill, thank you for the proposal. We think the team’s track record and the ambition to grow Rootstock visibility in India make this worth serious consideration.

Building on @Axia’s point around milestone progress and execution clarity, our main concern is the size of the initial ask. We would be more comfortable with a much smaller first milestone rather than funding 40 events in the first tranche. A focused pilot would give the DAO a chance to assess the real impact of these Rootstock-focused deliverables before committing to a broader rollout.

We would also like to understand more clearly what differentiates this proposal from @jatinsahijwani’s Rootstock India proposal. If both initiatives are intended to grow Rootstock in India, what is unique about this team’s approach, and why is this the better place to start?

In short, we think there is a real opportunity here, but the DAO should start smaller. Our preference would be a narrower first milestone that proves this team can deliver meaningful results for Rootstock before a larger rollout is funded.

1 Like
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Hey @Axia , thanks for reviewing our proposal. It’s great to have your comments.

Regarding your questions:

  1. Milestone 1 progress: We are already underway. This proposal is part of the support for Bitcoin India Tour Phase 3. We have already concluded 7 events so far, with an average attendance of 80 to 150 per event. There are 6 more events lined up for the next 20 days, so roughly 13 events in total will be completed by the mid of April. All of these events are supported by Fedi.
    For your convenience, I can share a Drive link with this message containing media from the past events we concluded in Phase 3.

  2. Content: We basically promote only one sponsor or focus activities on one supporter per event. In all of these events, we promoted Fedi as a partner. Because Fedi is a decentralised wallet and they cannot track much of the activity, we are not sure how many downloads they received, but Fedi is quite happy with the output from these events.
    We are actually promoting Fellowship activities with Bitshala, and we’re getting roughly 20 to 25 people per campus who are filling out the interest form to be a Bitcoin fellow for them.

  3. Developer follow-through: We are actually planning a Rootstock India hackathon, which I have been discussing with the Rootstock team.

Our primary goals for these activities are to:

  • Attract developers and build an active community.
  • Add participants into community groups.
  • Create side-by-side challenges for them and nurture their projects from our end.

The final plan is to bring this entire developer community into the Rootstock hackathon.

Here is Media drive:s:

Let me know if you need anything further.

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Hey @Tane , thank you so much for taking our proposal seriously. It’s great to know that you’re looking at India as a no-brainer market and a focus area for future talks as well.

As I already mentioned in my replies to @Axia about our execution plan and how we are moving forward, it is clear that we can have a shorter or smaller Milestone 1 to build trust based on our execution capabilities. It makes sense to set Milestone 1 at $3,000 for the initial 15 events, similar to what Fedi started with. I can revise the proposal accordingly and adjust Milestone 2 and Milestone 3; that is not an issue.

Regarding how we differ from Jatin’s proposal:

  • Focus: Their proposal focuses more on online presence with limited offline events (approximately 8 to 10). In contrast, we focus primarily on offline workshops and events by going directly to students at their universities.
  • Scale: Our proposal includes a plan for 100 events across the year, which will also generate online visibility. Our goal is to deliver low-cost, high-magnitude events across India.
  • Track Record: We have proven this model over the past year by conducting multiple events at various universities.
  • Network Moat: A major advantage we have over other organisers in India is our background from IIT Bombay. As an alumnus, I have access to top-tier technical talent and top IITs, which are otherwise very difficult for others to penetrate.
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Hey @Tane , thank you so much for taking our proposal seriously. It’s great to know that you’re looking at India as a no-brainer market and a focus area for future talks as well.

As I already mentioned in my replies to @Axia about our execution plan and how we are moving forward, it is clear that we can have a shorter or smaller Milestone 1 to build trust based on our execution capabilities. It makes sense to set Milestone 1 at $3,000 for the initial 15 events, similar to what Fedi started with. I can revise the proposal accordingly and adjust Milestone 2 and Milestone 3; that is not an issue.

Regarding how we differ from Jatin’s proposal:

  • Focus: Their proposal focuses more on online presence with limited offline events (approximately 8 to 10). In contrast, we focus primarily on offline workshops and events by going directly to students at their universities.
  • Scale: Our proposal includes a plan for 100 events across the year, which will also generate online visibility. Our goal is to deliver low-cost, high-magnitude events across India.
  • Track Record: We have proven this model over the past year by conducting multiple events at various universities.
  • Network Moat: A major advantage we have over other organisers in India is our background from IIT Bombay. As an alumnus, I have access to top-tier technical talent and top IITs, which are otherwise very difficult for others to penetrate.

@Tane & @Axia

Do you think 3K and 15 events for milestone-1 is good to go?

7

Thanks for the detailed responses, @krngill, and for being open to a smaller first milestone.

We think $3,000 for 15 events is a reasonable starting point. Before moving forward, though, we’d like to see two things:

First, more detail on the 7 events already completed. What cities and venues were covered, what content was presented, how many attendees at each, and what follow-up has been done with participants afterward? Since those events were Fedi-sponsored, we’d also like to understand how much (if any) Rootstock content was included.

Second, more concrete Rootstock-specific deliverables for the proposed milestone. It would help to define what participants should walk away knowing or doing with Rootstock. For example: how many attendees engage with Rootstock tooling (wallet setup, testnet transactions), how many developers sign up for the Rootstock India hackathon, or what Rootstock-specific content is delivered at each event.

Without those specifics, it’s difficult for the DAO to evaluate whether 15 events translate into meaningful Rootstock adoption or just general Bitcoin awareness under a different sponsor.

1 Like
8

Great. Thanks for welcoming our starting point.

Regarding the first point, I want to share some earlier context. I am attaching a screenshot of our internal team sheet which has details about where we held the events, the number of attendees, and details about our upcoming events. In these past events, we primarily focused on spreading awareness and did not include any Rootstock-related content. If you would like, I can attach the link to the presentation we used there.

About the second point regarding specific Rootstock KPIs, I think some of the main KPIs you already mentioned—like the number of attendees—are relevant. We are also tracking:

  • How many developers sign up.
  • How many of them eventually sign up for the Rootstock India hackathon.

These can serve as some of the KPIs, but for a more concrete answer, I will update those when I revise the proposal and milestones in the main proposal

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Hi @krngill !

We believe that several of our concerns have already been addressed by other delegates, but we would like to add one additional point. The proposal includes a total of 100 events across different cities, of which, according to your update, 7 have already taken place and 6 more are currently underway.

In our experience, it is common for some individuals to attend multiple events, either out of genuine interest or, in some cases, to farm perks such as merchandise or refreshments. For that reason, we would like to understand whether any mechanism has been implemented to track the number of unique attendees across the events held so far, beyond the aggregate attendance figures.

Specifically, it would be helpful to distinguish between unique and recurring participants across events. A simple tracking method, such as registration email analysis, could be sufficient. From a milestones perspective, we believe it would be valuable to report not only total attendance per event, but also unique attendee metrics, in order to refine KPIs and avoid overstating the actual reach of the initiative.

Related to the above, we would also like to ask whether the 100 planned events will follow the same content structure, or if they are intended to progressively deepen the material over time.

In that regard, could you provide more detail on how you are planning the structure and evolution of the content across the different events?

Thanks.

1 Like
10

Hi @SEEDGov , Thanks for asking the question.

Regarding your questions:

Actually, we organize events at different universities, so it is very unlikely that the same person will attend multiple events given the distance between locations. Because India has such a large geographic footprint, our events are often 50 to 100 miles apart. Consequently, the number of people attending multiple events in this tour would be very limited—likely only a single or double-digit figure among a total of approximately 15,000 attendees. For this reason, we haven’t found it necessary to track repeat attendance.

On the content side, we follow a consistent structure because most of these are new locations. Our goal is to provide an introductory session within the 2 to 3 hours we have available. Based on those interactions, we plan to:

  • Open Bitcoin clubs at the universities.
  • Have deeper conversations with interested individuals identified through our interest forms.

At each event, we typically find 20 to 25 people interested in building a career in the Bitcoin space. We can guide these individuals in establishing their university Bitcoin clubs and help them take a more structured approach toward development, specifically on Rootstock.

1 Like
11

Hello again @krngill. The deck you shared looks very nice, however my concern is that there may not be enough (if any) Rootstock touch points. The goal should be to specifically drive development, traction, and adoption of Rootstock —not Bitcoin more broadly. Maybe I’m missing something from the materials you shared. Please share anything relevant. Thanks.

1 Like
12

Hi @Axia

The content I shared is reference material to show what we are presenting for Fedi. As you know, Fedi is a community wallet, and their KPI is to have their wallet downloaded and used by more people. We integrated that as part of the Bitcoin education and Fedi activity module. We have users download Fedi and join our federation; then we do Satoshi giveaways and transact with each other. That is how Fedi is educated, and we specifically added Lightning education content for them.

For Rootstock, this content will be revised according to Rootstock’s KPIs. We will add more developer-specific content targeting technical colleges. We will also showcase merge mining and the DeFi tools already built on Rootstock. We’ll demonstrate how people can use existing projects such as Money on Chain, Tropikus, and Beexo wallet.

Furthermore, we will encourage them to participate in the Rootstock Collective by:

  • Submitting grant proposals for their technical products or non-technical activities.
  • Staking RIF to support the ecosystem and builders
13

@Tane @Axia @SEEDGov

I have updated the grant proposal. These are the following changes:

  • I divided Milestone 1 into two separate milestones: the first for $3,000 (concluding 15 events) and the second for $4,000 (concluding 25 events).
  • I added a special note at the end of the proposal regarding Rootstock India and interim reports.
1 Like
14

Thanks for the updated proposal @krngill . Embedding Rootstock education across 100 Indian cities is a massive top-of-funnel opportunity, especially as the global spotlight shifts toward the region. Moving beyond just Telegram joins and wallet downloads, what specific on-chain metric will you use to define the undeniable success of Milestone 1?
Additionally, given the short 2-3 hour window per event, how do you ensure the technical curriculum goes deep enough to actually spark dApp deployment rather than just surface-level interest?

1 Like
15

Hey @Eren_DAOplomats

Thanks for your feedback.

Specifically talking about the Onchain metric for Rootstock Collective, it will be number of new stakers. So in each event, we will have a staking activity, so we can expect roughly around 10 to 15 new stakers from each event, which will be roughly around 150 to 250 new stakers from these events in Milestone-1 alone. So that will be the specific Onchain activity we are looking for from the event.

Other than that, on the technical deep curriculum, probably an introductory workshop of 2 to 3 hours will not be enough to give them a clear context of all the technical aspects. So we are keeping it as more of an introduction, and then nurture the people who are more interested afterwards through online follow-ups, online curriculum, and online resources.

16

As you have already responded to @Axia concern regarding the initiative being more Bitcoin-focused, we find your clarification helpful. That said, as you mentioned that the materials will be revised to include more developer-specific content for Rootstock, we would like to review the updated materials that will be used.

Another concern we have is the scale of the initiative. While executing 100+ events across India is impressive, we want to ensure that the focus is not only on quantity but also on maintaining consistent quality and impact across all locations. Could you elaborate on how your team plans to ensure consistency in both content delivery and participant experience across all locations?

1 Like
17

Hey @Curia , thanks for commenting your thoughts on my proposal.

Sure, your point about reviewing the material is correct, and I agree with that. I’m also an ambassador for Rootstock Collective, and I understand that thing from that angle as well. I’m already in touch with both Rootstock and Rootstock Collective teams, as part of the team as well as from the organizer side as well. So the content will be shared with both the community and the team beforehand, before using it at these events.

As the initiative is already going on, I would like to have Rootstock as soon as possible. We will create content based on the feedback from the team, and earlier used content in other events and other initiatives like these.

Also, about the concern of executing the scale and quality versus quantity: we already concluded 76 events last year, which is a big enough number in itself, and we were able to maintain the quality on all those events. There were 0 complaints and 0 negative feedback; in all the locations, it was very positive.

To maintain the quality, we do one thing: we standardise the content which should be presented. So no matter who is presenting, we have clear presentation material and follow-up material, and standard procedures to follow. This should not be an issue at all.

18

Thanks for sharing the proposal @krngill. India is clearly a very attractive market for scaling, especially with such low user acquisition costs. You also have a strong track record in onboarding users through education and building local communities.

However, with 40 events in Milestones 1 and 2, KPIs awareness, wallet signups, or even dev interest are not enough. Wallet signup doesn’t mean active users or real engagement.

Let’s say ~15,000 users across 100 events (~$1 per user) is very cheap. But what are the retention and conversion rates, and what is the actual impact on the Rootstock ecosystem?

Also I think the team could consider starting with fewer events first to better measure real impact before scaling to 100 events.

1 more question, is there any on chain tracking after the events, such as: unique address interactions on Rootstock or dApp usage, and make sure the metrics are not easily gamed or spammed.

Thanks.

19

Hey @Ignas
appreciate your thoughts on our proposal. Thanks for pointing out some of these.

Some of these are already raised, and I answered already as well.

About the event thing, we break down our milestone 1 into 2 milestones. Initially, we are starting 15 events, which is much smaller compared to what we initially started with. The proposal is already updated for that.

For on-chain activity and tracking, we have multiple things that we will be tracking:

  • Number of new stakers coming to Rootstock Collective
  • Wallet signups
  • Number of builders building on Rootstock Chain

These will be some of the highlight KPIs.

20

Hi Everyone,

After 2 weeks of review and discussion in discourse, we are putting up our grant proposal for onchain voting.

Here is the Link:

Please do vote for it.

Thanks