[2510] Grant Proposal - Rootstock Ecosystem Roadshow: Workshops & Adoption in Bitcoin Events

Grants & Incentives
1

  1. Project Name & Description

    Rootstock Ecosystem Roadshow 2025
    Scaling Rootstock adoption and visibility through hands-on workshops and ecosystem showcases at major Bitcoin events in Argentina, Spain, and Chile.

    mimLABS proposes the Rootstock Ecosystem Roadshow 2025. This initiative leverages flagship events in Latin America and Europe to showcase Rootstock’s potential through immersive workshops, live transactions, and ecosystem-wide presentations.

    The goal is to present Rootstock not only as a blockchain, but as a complete ecosystem, presenting projects, protocols, and exchanges such as:

    • Rootstock Collective

    • Money On Chain

    • Tropykus

    • Oku

    • Stargate

    • Symbiosis

    • Boltz

    • Asami

    • USDRif & RifOnChain

    • Beexo WALLET

    • Rabby wallet

    • Trezor

    • Ledger

    • Buenbit

    • Lemon

    • Ripio

    • Aconcagua

    And other emerging protocols and key players in the Rootstock ecosystem.

    Mission
    To expand Rootstock’s visibility, adoption, and credibility in key regions (Latin America & Europe) through real-world experiences and financial education powered by Bitcoin and Rootstock DeFi.

  2. Team Background

    Manuel Ferrari – Co-founder of Money On Chain protocol & mimLABS. President of ONG Bitcoin Argentina. Pioneer of Rootstock DeFi and Bitcoin-collateralized protocols.
    LinkedIn

    Franklin Roldán – CMO of mimLabs and Money On Chain. Bitcoin community builder, growth strategist, and speaker at global crypto events.
    LinkedIn

  3. Total Grant Amount

    $6,500 in USD-RIF and/or RBTC

  4. Milestone 1 Deliverables

    Date: 12 November 2025
    Location: UCEMA University (Buenos Aires, Argentina, in collaboration with UCEMA Blockchain Club)

    Description:
    Half-day event where Rootstock ecosystem projects present and showcase their solutions through live demos and hands-on activities. Positioned between LABITCONF (Nov 7–8) and DevConect (Nov 17–18) to maximize attendance and visibility.

    Activities:

    Intro to Rootstock and Bitcoin DeFi

    Wallet installation & onboarding

    Live Boltz swaps

    Transactions: minting DOC, redeeming BTC, lending/borrowing with Tropykus

    Presentations from key Rootstock ecosystem protocols

    KPIs / Deliverables:

    200 participants (targeted audience: developers, students, Bitcoiners, DeFi enthusiasts)

    150+ wallets installed and used during the workshop

    5 ecosystem protocols showcased through live demos

    10k social media reach via UCEMA & partner promotion

    Requested Funds: $2,000

  5. Milestone 2 ,3 & 4

    Milestone 2 – Watch Out Bitcoin**

    Date: October 3–5, 2025
    Location: Madrid, Spain (Watch Out Bitcoin conference)

    Description:
    4-hour immersive workshop fully dedicated to Rootstock at one of Europe’s fastest-growing Bitcoin events.

    Activities:

    • Rootstock introduction & ecosystem walkthrough

    • Hands-on onboarding with wallets

    • Live demos with Boltz, Money On Chain, Rootstock Collective

    • DeFi use cases (stablecoins, swaps, lending/borrowing)

    KPIs / Deliverables:

    • 200 direct participants (out of ~1,000 attendees at the event)

    • 150 wallets installed with at least one on-chain transaction completed

    • 10+ Rootstock protocols and partners featured

    • 5k+ social media impressions through event partnerships

    Requested Funds: $2,000

    Milestone 3 – Workshop at Bitcoast Chile
    Date: November 21–23, 2025
    Location: Bitcoast Conference (Chile), in collaboration with ONG Bitcoin Chile

    Description:
    Immersive Rootstock workshop targeting Chilean Bitcoiners, builders, and investors. Co-hosted with ONG Bitcoin Chile to ensure strong grassroots participation.

    Activities:

    • Rootstock Collective, Money On Chain, Tropykus, Buenbit, Ripio, and others presenting

    • Live demos of wallet onboarding & transactions

    • DeFi activities: minting, redeeming, lending, borrowing

    • Networking space for protocols and attendees

    KPIs / Deliverables:

    • 200 new Rootstock users onboarded

    • 100 wallets installed and used in live transactions

    • 6+ protocols showcased during the event

    • 5k+ people reached via Bitcoin Chile and event social networks

    Requested Funds: $2,000

    Milestone 4 – Finance & Bitcoin Workshop (Buenos Aires)

    Date: October 18, 2025

    Location: Buenos Aires, Argentina

    Description:
    Educational event led by economist Yayi Morales, targeting entrepreneurs, retail investors, and young audiences. Focused on financial literacy, Bitcoin fundamentals, and how Rootstock enables DeFi on Bitcoin for financial inclusion.

    Activities:

    • Finance basics and monetary concepts

    • Introduction to Bitcoin

    • Rootstock DeFi demo & applications

    • Q&A with economist and protocol representatives

    KPIs / Deliverables:

    • 500 participants (entrepreneurs, investors, students, retail users)

    • 250+ attendees exposed to Rootstock wallets and transactions

    • 1 educational piece (article/video) distributed post-event for amplification

    • 10k+ people reached via media and social channels

    Requested Funds: $500

  6. Timeline

    1 - October 3–5, 2025 – Watch Out Bitcoin https://wobitcoin.org/ (Madrid, Spain): 4h Rootstock Workshop.

    2 - October 18, 2025 – Finance & Bitcoin: Who Wants to Be an Investor?

    3- 12 November 2025 – Rootstock Ecosystem Day (Buenos Aires, Argentina).

    4 - Nov 21–23, 2025 – Bitcoast Chile https://www.bitcoast.cl/ Workshop.

  7. Technical Specs
    Live demos & transactions:     wallet installation, Boltz swaps, minting DOC, redeeming BTC/rBTC, lending/borrowing with Tropykus.

    Ecosystem integration: Rootstock Collective, MoC, Boltz, Tropykus, Asami, USDRIF, RIF on Chain, Beexo Wallet, Rabby Wallet, Buenbit, Ripio, Lemon, Trezor, Ledger, Stargate, Symbiosis.

    Educational Content: financial literacy, DeFi on Bitcoin, onboarding pathways.

  8. Value Prop for Rootstock

    • Brand visibility: strengthened presence in Argentina, Spain & Chile.
    • Community growth: ecosystem showcased at 4 flagship events.
    • Credibility: Rootstock positioned as the global hub for Bitcoin DeFi.
    • Cross-ecosystem exposure: 10+ protocols and exchanges represented
    • User acquisition: ≈600 direct new users onboarded into Rootstock.

  9. Synergies

    • Collaboration with RootstockLabs, protocol teams, and regional NGOs (Bitcoin Argentina, Bitcoin Chile).

    • Wallets and exchanges (Buenbit, Lemon, Ripio, Beexo Wallet).

    • Support from mimLABS for growth and ecosystem outreach.

    • Continuity with Rootstock Collective’s mission of grassroots adoption.

  10. Deliverables / Product

    • ≈600 direct new users reached (hands-on through workshops)
      ≈30000 reached through social media channels
    • Wallet downloads, minting, redeeming, borrowing, lending.
    • Cross-ecosystem exposure (MoC, Boltz, Asami, Rootstock Collective, Tropykus, RIF, Buenbit, Ripio, Beexo wallet, etc).
    • Strengthened Rootstock brand presence in three major markets.
    • Educational content & onboarding pathways.
    • 4 Rootstock-branded workshops/events with hands-on adoptio

11 . Conclusion

The Rootstock Ecosystem Roadshow 2025 leverages four high-impact events to position Rootstock as the leader in Bitcoin DeFi adoption. With 600 expected participants and strong ecosystem brand presence, this initiative will onboard new users, strengthen the community, and showcase the ecosystem’s full potential. With the support of Rootstock Collective, it will deliver a measurable and lasting impact and reinforce Rootstock’s position as the reference for Bitcoin-powered DeFi.

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