[2411 Builder Activation] WakeUp Labs

Builder Project Name: WakeUp Labs

Submission Date: 11-19-2024

Team behind:

Founders Team:

Milton Berman is an Informatics Engineer graduate with over 16 years of experience leading software product teams and more than 6 years in the blockchain industry. He was also part of Rootstock Labs, where he served as a Project Manager for Rootstock for nearly 2 years.

Passionate about blockchain and decentralization technologies, Milton has built and led development teams of exceptional individuals, consistently staying attuned to the latest technologies and work methodologies to create outstanding software products. As the CTO at the DIDI project, he utilized blockchain technology to develop a self-sovereign identity platform and a digital wallet aimed at reducing poverty penalties. Previously, he served as the CTO of Widow Games, a video game development startup, and has also worked in multinational corporations, leading software development projects.

Gonzalo Silman is an Economist and researcher. He has created a crypto-gaming products that introduced countless individuals to earning their first tokens through gaming, blending his passion for technology and gaming with entrepreneurial vision. Previously taught History of Economic Thought at the Universidad Torcuato Di Tella. His journey in tech began early—developing software during his university years and even hacking games before that.

Maximiliano Del Hoyo has been leading blockchain business development and partnerships teams for the past six years. He also served as Head of Global Partnerships at Rootstock Labs for four years. With over 15 years of experience in business strategy, entrepreneurship, and planning, he has built tech startups, developed crypto dApps, and worked as a business strategist for corporations. Maximiliano excels at driving growth, cultivating partnerships, and expanding businesses globally. His mission is to leverage strategic insights and collaborate with innovative, visionary teams to make a lasting impact in the blockchain industry.

Dev Team:

With over 12 people, bringing a wide range of skills and experience in the Web3 ecosystem, building DeFi protocols, wallets and end-user apps. Our background also includes extensive work with Rootstock infrastructure and the RIF product suite.

Comms Team:

Two key members of the communications team bring extensive experience in the sector and hold strong academic credentials in the field.

Sector: Software Development

Links to Deck / Video / Images:

  • WakeUp Platform
  • Unifi
  • Kilimo
  • BueBio
  • Ethereum-Rootstock Bridge Node Validator

Here you will find our work on Rootstock: @rootstock_wakeup | Linktree

Description:

With extensive experience in development, WakeUp Labs helps companies, DAOs, and startups bring their ideas to life. We have worked with major clients such as Rootstock, UniFi, Kilimo, Arbitrum, Optimism, Coinbase, Num Finance, BitcoinOS, Mokens League, among others, having launched over 40 projects across Latin America, the U.S., and Europe. Since our inception in 2022, our team has led the charge in innovation within the sector.

With deep expertise in EVM, the RIF framework, and Bitcoin, including emerging technologies like BitVM, our team brings unparalleled technical knowledge, with members like Milton and Chris (our current delivery lead) having significant experience in RIF, and Maximiliano leveraging extensive expertise across financial protocols in Rootstock. Max has also advised and supported numerous DeFi projects—both past and present—built on Rootstock, ensuring their success and technical robustness.

WakeUp Labs has positioned itself as a leading global provider of development services on decentralized infrastructures in the Rootstock ecosystem. This commitment to strengthening the ecosystem is reflected in our role as a member of the #RSK Token Bridge Federation, where we serve as a validator node for the Ethereum <> RSK bridge, enhancing its decentralization and security. Our expertise spans Product Discovery and Design, as well as Software Implementation, ensuring comprehensive support for our clients’ needs.

Our work has earned us a reputation as a trusted partner, empowering our clients to achieve significant revenue growth, secure investment rounds, reduce costs, and enhance their overall performance.

Products:

UniFi:

WakeUp Labs helped to develop UniFi, a mobile-first platform that simplifies interactions with decentralized finance (DeFi) services on the Rootstock blockchain. This platform integrates several prominent Rootstock protocols into a single, accessible interface, enhancing the user experience for both desktop and mobile users.

How It Works:

The platform aggregates various DeFi services, allowing users to seamlessly access and manage their financial activities within the Rootstock ecosystem. By leveraging account abstraction and Multi-Party Computation (MPC) technology, it ensures a secure and intuitive experience, even for those new to cryptocurrency.

Main Features:

  • Integration of Leading Protocols: The platform incorporates services such as Money on Chain for stablecoin swaps, Symbiosis for on-ramp bridging, Tropykus for interest-bearing deposits, and Sovryn for efficient swaps.

  • User-Friendly Interface: Designed with a mobile-first approach, it offers a streamlined and intuitive user experience, making DeFi accessible to a broader audience.

  • Secure Account Management: Utilizing MPC technology, users can log in via Google accounts while maintaining full control over their funds, enhancing security and ease of use.

  • Simplified Transactions: The platform handles contract approvals, gas fees, and transaction cost comparisons across different protocols, selecting the best options for users and reducing the complexity of DeFi interactions.

Value Addition to the Rootstock Ecosystem:

By consolidating multiple DeFi services into a single platform, WakeUp Labs enhances the accessibility and usability of the Rootstock ecosystem. This integration fosters financial decentralization and encourages broader adoption of Rootstock’s capabilities.

Synergy with Other Projects on Rootstock:

The platform’s integration with leading Rootstock protocols like Money on Chain, Symbiosis, Tropykus, and Sovryn creates a cohesive DeFi environment. This synergy not only streamlines user interactions but also promotes collaboration and innovation among projects within the Rootstock ecosystem.

Kilimo:

WakeUp Labs, in collaboration with Kilimo, has developed a platform that certifies water savings in agriculture using Non-Fungible Tokens (NFTs). This initiative aims to promote efficient water use and support organizations in achieving water neutrality goals.

How It Works:

The platform leverages Kilimo’s expertise in irrigation management and WakeUp Labs’ technological infrastructure to create verifiable water-saving certifications. These certifications are represented as NFTs on the blockchain, providing transparent and immutable proof of water savings. Farmers who implement efficient water practices can tokenize their savings, and companies seeking to offset their water footprint can purchase these NFTs, creating a market-driven incentive for sustainable water use.

Main Features:

  • Verified Water-Saving Certifications: The platform offers a reliable method to quantify and certify water savings in agriculture.

  • Blockchain Integration: By utilizing blockchain technology, the platform ensures transparency and security in tracking water savings and transactions.

  • Economic Incentives for Farmers: Farmers adopting efficient water practices can generate additional income by selling their water-saving NFTs to companies aiming to offset their water usage.

Value Addition to the Rootstock Ecosystem:

Rootstock ecosystem enhances its utility by introducing a novel application of NFTs for environmental sustainability. It aligns with Rootstock’s vision of leveraging blockchain technology for real-world impact, particularly in addressing critical issues like water scarcity.

Synergy with Other Projects on Rootstock:

This initiative complements other projects within the Rootstock ecosystem focused on sustainability and decentralized finance. By creating a marketplace for water-saving NFTs, it encourages collaboration among stakeholders and fosters the development of innovative solutions that leverage blockchain technology for environmental and economic benefits.

WakeUp Platform

The WakeUp Platform is a user-friendly solution designed to simplify access to Web3 programming and facilitate the integration of blockchain features into various projects.

How It Works:

The platform offers APIs that enable users to mint digital assets without requiring extensive blockchain knowledge. By making a simple REST API call with the necessary information, users can create digital assets efficiently. After signing up and obtaining an API key, users can start minting assets, retrieve minted tokens from specific addresses, and access metadata for each asset.

Main Features:

  • Simplified Asset Minting: Users can mint digital assets through straightforward API calls, eliminating the need for in-depth blockchain expertise.

  • Comprehensive Asset Management: The platform allows retrieval of minted tokens and their associated metadata, facilitating effective asset management.

  • Seamless Web3 Integration: By leveraging blockchain technology’s security, transparency, and decentralization, the platform enables businesses to engage with their audience in innovative ways and generate secondary markets.

Value Addition to the Rootstock Ecosystem:

The WakeUp Platform enhances the Rootstock ecosystem by providing tools that make Web3 integration more accessible. This accessibility encourages developers and businesses to build on Rootstock, fostering innovation and expanding the ecosystem’s reach.

Synergy with Other Projects on Rootstock:

By offering APIs that simplify digital asset creation and management, the WakeUp Platform complements other projects within the Rootstock ecosystem. It provides foundational tools that can be utilized by various applications, promoting interoperability and collaboration among different projects on Rootstock.

Mission:

To become the leading provider of software and infrastructure services for DAOs, blockchains and protocols.

General traction

With two years as an established start-up, we’ve successfully ventured into a diverse range of projects. From working with DAOs and asset tokenization to work in DeFi, infrastructure technology, developer tooling, and gaming, our projects are focused on creating scalable and innovative solutions. We drive real impact across various industries, making complex blockchain interactions simpler and more accessible.

So far in 2024, we’ve partnered with over 30 clients from around the globe.

Conclusion

Why should the RootstockCollective community vote for us?

The RootstockCollective community should vote for WakeUp Labs because of our proven track record and commitment to driving impactful, innovative solutions on Rootstock. Here are the key reasons why:

  1. Commitment to a DAO first-approach: We deeply understand how DAO governance mechanisms work, engaging directly with their participants to grasp their challenges and discuss ideas. With our technical expertise, we can turn these ideas into reality, providing a top-tier technical development support that is always available to the community. We ensure clear, transparent communication, fully aligned with Rootstock’s values.

  2. Depth of Expertise: Our team brings over 17 skilled professionals with a strong background in Web3 and blockchain technology. Each project we undertake has an impactful solution tailored to the needs of the ecosystem.

  3. Strong Contribution to Rootstock: WakeUp Labs has actively enhanced the Rootstock ecosystem through solutions like the UniFi platform, which integrates various Rootstock DeFi protocols, and Kilimo, an NFT-based certification platform for agricultural water savings. These projects foster decentralization, encourage sustainability, and simplify DeFi interactions, showcasing our dedication to the growth of Rootstock.

  4. Innovative Product Offering: From the UniFi platform to the WakeUp Platform API suite, our products make Web3 accessible to a broader audience, simplify digital asset creation, and open doors to new financial interactions. By delivering products that focus on usability and security, we’re making complex blockchain solutions approachable and scalable.

  5. Global Reach and Proven Impact: In 2024 alone, we’ve worked with over 30 clients worldwide, attending major crypto conferences, empowering clients with blockchain-driven solutions that drive revenue, secure investments, and enhance operational efficiency. This track record demonstrates our capability to deliver high-impact solutions that attract a global audience to the Rootstock ecosystem.

Voting for WakeUp Labs means supporting a team dedicated to Rootstock’s vision of decentralized, impactful blockchain technology. With our focus on innovation, accessibility, and sustainability, we’re prepared to bring even greater contributions to the Rootstock ecosystem.

3 Likes

Thanks a lot for this well-formed and complete application! Great to see more builders here!

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